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GSIR's Director of International Initiatives attends AREAAs 2016 Global and Luxury Summit

12973464_10156827538310038_1778135463122463176_oBeth Heard-Laffey, Gibson Sotheby's International Realty's Director of International Initiatives, attended AREAAs 2016 Global and Luxury Summit in Honolulu, Hawaii last week.

The Asian Real Estate Association of America (AREAA) is a nonprofit professional trade organization dedicated to promoting sustainable homeownership opportunities in Asian American communities by creating a powerful national voice for housing and real estate professionals that serve this dynamic market. AREAA is the only trade association dedicated to representing the interests of the Asian real estate market nationwide.

While at the conference, Heard-Laffey attended the International Day Sessions, General Sessions, Global Congress in addition to, the following breakout panels, "Marketing your Luxury Listings", "Canada : Coast to Coast" (Richard Silver, Sotheby's International Realty, panelist), and "Making your Market Matter" (Dean Jones, Realogics Sotheby's International Realty Owner, panelist).

The Boston, Cambridge and Greater Boston areas were proud to have 13 AREAA Members attend from various firms. Among Sotheby's International Realty , representatives were from Canada, California, Seattle, Arizona, Hawaii, and Massachusetts.

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