sothebysrealty.com Named 2021 Best Real Estate Website in Peoples Choice Category
NEW YORK,May 19, 2021/PRNewswire/ Sothebys International Realtyannounced today that sothebysrealty.com has been named the Best Real Estate Website in the Peoples Choice Category in the25th Annual Webby Awards.Hailed as the Internets highest honor by TheNew York Times, The Webby Awards, presented by the International Academy of Digital Arts and Sciences (IADAS), is the leading international awards organization honoring excellence on the Internet.
The new sothebysrealty.com has delivered record performance, with visits increasing by 37% this past quarter alone, saidBradley Nelson, chief marketing officer of Sothebys International Realty. As with everything we do, Sothebys International Realty delivers a best-in-class experience and global exposure. Our website is no exception and were proud to improve the buying and selling process while connecting clients to the best in the industry, no matter where they are in the world.
Created in collaboration with global experience design agency Huge, sothebysrealty.com delivers an editorial-style approach that complements the brands international presence in 74 countries and territories. The website was relaunched in 2020 to feature translations in 14 languages and nearly 60 currency conversions and designed with a mobile-first approach to emphasize the method in which todays clients are buying and selling homes. The platform also mirrors consumers desire for engaging content and reinforces the brands continued dedication to high-quality video and photography.
The appeal of sothebysrealty.com is its ability to remain an enduring brand and a seasoned expert in a space increasingly dominated by algorithms, saidJon Judah, group vice president, strategy of Huge. Thats what really drove our collaboration on the redesign of sothebysrealty.com. The idea of having a great real estate experience isnt limited to slick new technology, but instead revealing the magic of working with true professionals in the industry.
Sothebys International Realty has set the standard for innovation and creativity on the Internet, addedClaire Graves, executive director of The Webby Awards. This award is a tribute to the skill, ingenuity, and vision of its creators.
IADAS, which nominates and selects The Webby Award Winners, is comprised of Internet industry experts including Mozilla ChairwomanMitchell Baker; MOMA Senior CuratorPaola Antonelli; Host of NPRs Code Switch Shereen Marisol Meraji; R/GA Global Chief Creative OfficerTiffany Rolfe; Co-Inventor of the Internet Vint Cerf; DJ and Founder, Club Quarantine D-Nice; Co-host Desus & Mero on Showtime Desus Nice; SVP of Content at Twitch Michael Aragon; Twitter Senior Director, Product Design Richard Ting; and Founders of VERZUZ Swizz Beatz and Timbaland.
To view the award-winning website, visitsothebysrealty.com.
Sothebys International Realty
Sothebys International Realty was founded in 1976 as a real estate service for discerning clients of Sothebys auction house. Today, the companys global footprint spans approximately 1,000 offices located in 74 countries and territories worldwide, including 45 company-owned brokerage offices in key metropolitan and resort markets. InFebruary 2004, Realogy entered into a long-term strategic alliance with Sothebys, the operator of the auction house. The agreement provided for the licensing of the Sothebys International Realty name and the development of a franchise system. The franchise system is comprised of an affiliate network, where each office is independently owned and operated. Sothebys International Realty supports its affiliates and agents with a host of operational, marketing, recruiting, educational and business development resources. Affiliates and agents also benefit from an association with the venerable Sothebys auction house, established in 1744. For more information, visitwww.sothebysrealty.com.
The affiliate network is operated by Sothebys International Realty Affiliates LLC, and the company owned brokerages are operated by Sothebys International Realty, Inc. Both entities are subsidiaries of Realogy Holdings Corp. (NYSE:RLGY) a global leader in real estate franchising and provider of real estate brokerage, relocation and settlement services. Both Sothebys International Realty Affiliates LLC and Sothebys International Realty, Inc. fully support the principles of the Fair Housing Act and the Equal Opportunity Act.
